Submit a GGFaq

▼
Tuesday, 14 October 2025

Why You Should Stop Trying to Upgrade Every PAYG Member

›
Pay-as-you-go members don’t always need upgrading.  But they do need nurturing.  And leavers can always visit again on PAYG. Across the publ...
Monday, 15 September 2025

Keep Your Staff, Keep Your Members! Strategies for both...

›
How Staff Retention Helps Member Retention When we talk about retention in the fitness industry, most of the focus is on members. But the ...
Tuesday, 12 August 2025

Speedy Onboarding

›
Following Up: Why Onboarding Still Matters In the last article, Inductions for Everybody, we explored why and how clubs should promote and e...
Monday, 21 July 2025

Inductions for Everybody

›
How can we be more efficient and offer a standard service when onboarding new members? And how can we deliver more? The standard industry te...
Tuesday, 10 June 2025

Embedding a Culture of Retention Through Strategic Training at InspireAll

›
A Case Study in partnership with Future Fit for Business InspireAll is a charitable leisure trust managing leisure services and facilities i...
Monday, 19 May 2025

Balancing Retention Efforts and Resources: Making It Work with a Smaller Team

›
Retention has always been more cost-effective than acquisition, but in today’s climate, it's no longer just a smart strategy, it’s a fin...
Sunday, 18 May 2025

Challenge for Change - boosting activity in communities, with 7 tips for clubs, schools, and workplaces

›
Participating in the Challenge for Change can lead to increased community engagement, support for meaningful causes, and enhanced motivation...
Wednesday, 16 April 2025

Who should deliver Inductions?

›
How to increase induction percentage with limited staff – have everyone deliver them? If you read this blog regularly, you’ll know we encour...
Tuesday, 15 April 2025

The Daily Mile & Challenge for Change: How One Small Step at School Can Spark a Global Movement

›
How I helped my kids (and others) to move more and run around at school Ten years ago, before the wonders of government recommended daily wa...
Tuesday, 18 March 2025

First-Month Visits Predict Member Retention – Are You Paying Attention?

›
As we near the end of ‘the golden quarter’ (the period from January to March when gyms typically see a surge in new memberships), with many ...