You know the Benjamin Franklin quote “If you fail to plan, you are planning to fail”. The whole fitness industry is in a tough spot right now. To survive, you need to have a few different plans, contingencies, and ideas. There is a lot to be learnt from the last lockdowns, and lots of ways to survive and thrive when clubs re-open.
At the time of writing, we do not know when lockdowns will be relaxed and we can re-open. You might be busy running virtual classes, sending out programmes or remotely coaching members. But the most important thing you can do now is to reflect, listen to your members, and make more plans.
