Monday, 22 June 2015

High Five your regular members!

don't leave me hanging...
As well as contacting absent members, it’s a really good idea to send communications to your regular users. Congratulating them on achievements such as hitting an exercise goal or simply visiting more often than last month can be a great boost, and will keep them coming regularly, which will reduce absentees. Try some of these out for size:
  • You visited more this month than last month!
  • You were in the top 25 visitors last month!
  • You completed the challenge!
An email is the cheapest way to send, but an SMS text message is simpler and more effective. Try it over the summer and see what feedback you get from your most active members.

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