This week, Guy Griffiths joined Paul Bedford in a Retention Special, hosted by Alina Cooper on The Collective.
Member retention is on everyone's agenda at the moment - will people return to our clubs, and when? Paul and Guy discuss the opportunities thrown up by the COVID pandemic to improve health club member retention, from inductions to digital engagement.
What does the future look like for retention, and do they think there will be more of a focus going forward?
The Collective is a group of fitness industry people who come together to share, collaborate and grow.. This is the first double bill "Ask the Expert" session on the Collective. Click here to join and learn more.
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