Tuesday, 31 July 2012

Social Media Survey Results

This just in…
In our newsletter last month, we asked:

What do you believe is the number one social media platform for member retention?

Tuesday, 3 July 2012

Get more members to Opt-in – Actions:

Your Systems / Sign-up process

Following our series of posts on how to get more members to opt-in, here's a few pointers that you can use to check in your club and communicate with more members.

Tell the member/prospect how you are going to use their e-mail/mobile, e.g.
  • to send them occasional messages (newsletters) 
  • to help motivate (remind) them if their visits slow down
Tell them this is part of the service they get at your club, and in the extremely unlikely event that they don’t find the messages useful*, then they are able to unsubscribe at any time.